The challenge:
Strauss Law Firm has been here for many many years. Growing mostly by ‘Word to mouth’ the firm is one of Israel leading real-estate law firms. The challenge here was to visualise the ‘Classic - Conservative’ character of the company.
The solution:
A modern - but- conservative identity, bringing the classic ‘Black’ to the front of the stage. We used royal metal foils with classic fonts in a new and exiting way creating a ‘modern - mature & wise’ look for the company.